builtby coaching

helping you discover your inner athlete

Meet the Team


  • Founder of built by

    El found a passion for lifting and training after feeling lost with her health and fitness journey coming out of college. El’s mission now, is to encourage others to find that same fire and love for moving their body and challenging themselves in ways they haven’t before. El’s expertise in strength and weightlifting mean that she will help aid you in becoming your strongest and fittest self yet.

  • CF - Level 1 Trainer

    Soph is dedicated to guiding individuals who aspire to be their best selves. She believes in the joy of training and personal progress, focusing on your unique journey without the pressure of comparison. Originally from a gymnastics background soph loves coaching others to unlock their potential.

what do we offer?

  • we work with all levels of athletes providing completely personalised programming, form assessment, and weekly check-ins. Whether it’s your first bar muscle up, improving your 1k row time, or getting a new 1rm - we will get you there!

  • Build Strength and master technique with our personalised lifting coaching.

  • focusing on technique, strength and capacity to improve your gymnastics

  • Entered your very first Crossfit Competition? Get comp ready with our personalised comp prep programming

discover your inner athlete

discover your inner athlete

realistic, honest, available, value, trust